STReport's NEWS.STREPORT.COM Newsgroups

by R. F. Mariano

In working with the program for almost three months... we found this program delivers the goods!  Forget all the fluff TOPDOG does the job.  TopDog is a unique application that analyzes HUNDREDS of the top search engines for your web site and keywords, showing where you and your competitors are positioned. TopDog's Intelligent Submission technology makes managing submissions a breeze, and can automatically submit or resubmit your site if it's rank falls below a threshold.

Search engines provide one of the least expensive (usually free) yet most effective methods of web site promotion. Strong placement on the major search engines is absolutely essential to attracting visitors. A top ten or even top thirty position can make the difference between a successful web site and one that remains unseen, which can translate into increased sales for your products.

TopDog eliminates the time-consuming chore of visiting each search engine, typing in your keywords, and analyzing the results. With TopDog at your side, you can improve and maintain your site's position for the top 10 in search engines at a single glance.

We Found that TOPDOG HAS....
More Features Than Any Competitor!

Free evaluation: The evaluation edition of TopDog is fully functional for 5 of the 157 supported search engines. You can register online or through the program to activate the full application at any time using a credit card.

Instant Update^TM Technology : All software updates, including new features and support for new search engines, are automatically delivered and installed directly to your PC over the internet. Fast, easy, and completely hands-free.

Analyzes 157 of the Top Search Engines: Including Yahoo, Alta Vista, HotBot, Excite, and others (including important international engines) -- more than any other product, and the list keeps on growing!

Unlimited Keywords Sets : Add any number of separate keywords sets to a single project. TopDog will run them all as separate searches and summarize the results in a single step.

Intelligent Submission to 157 Search Engines : Enter data describing your site (URL, email address, descriptions, keywords, category selections, etc.), then let TopDog automatically submit according to customizable rules. You can also manually submit to one or all of the engines with a single mouse click. Detailed reports provide important details such as dates of first submission, most recent submission, most recent attempt, and most recent status. Supports HTTP and SMTP based services.

Export : Export search results to comma-separated text files for easy importing into Excel, Access, FoxPro, and other applications.

International Search Engines: The web is world-wide, not just in the U.S. TopDog supports popular search engines in the United Kingdom, France, Canada, Latin America, Australia, Europe, and Asia.

Unlimited Domains : Analyze any number of web sites for any number of domains. No restrictions. Some applications and online services charge extra to operate on more than a handful domains.

Multiple URLs and keywords : Scan results from search engines for your own URL, product, or company name, or those of your competitors.

Customizeable Reports : Insert your own headers and footers on reports, including HTML snippets and images.

Quick Jumps : Use the right mouse button to conveniently jump to the home page, or the "Add URL" page of any search engine. No more hunting through web pages to find out how to submit your site.

Concise Reports : Easy to interpret detail and summary reports of how and where your site ranks among each search engine. Includes details about sites that are positioned higher (and lower) than your site.

Scoring : TopDog produces summary "scores" (range 0-100%), indicating how well your site is positioned among those search engines which list your site, as well as among all supported search engines. This is extremely useful for comparing your site to competitors.

Column Sort : Choose ascending or descending sort order by clicking on any column header.

Site Highlighting: If listed, color highlighting is used to distinguish your site from others in reports.

Shallow or Full Searching: Scanning of each engines can be stopped after the first matching result is found, or allowed to continue to a user-adjustable number of results (default is 50).

Inclusion/exclusion of Search Engines: Individual search engines can be included or excluded using simple checkboxes.

Single-Search: A single search engine can be scanned individually using the right mouse button. If a search engine times out or is slow to respond, you won't have to redo all the searches to complete your analysis.

Projects: Search results can be saved as a project with search parameters and reopened later without having to rescan the search engines. This feature is handy for comparing results of previous searches -- TopDog highlights changes and alerts you to positive/negative movement of your site's position.

Integrated Simple MAPI Support: Entire projects with all search parameters and results can be transmitted via email (e.g., Microsoft Outlook or Exchange) to any user in the world.

Email Report : Send report results to any internet email address with a single click.

Proxy/Firewall, Dialup, and Network Compatible: Supports networks behind proxies and firewalls as well as regular dialup internet connections.

Adjustable Performance Settings: User-definable timeout settings for slow or busy internet connections.

Context-Sensitive Help: Full documentation and help is only a mouse-click away for all aspects of the application. Convenient "What's This?" help is available from all dialogs.

Object-Oriented Application Design: TopDog's extensible, object-oriented design allows easy updates as search engines change their interfaces. As support for new search engines is developed, adding them to your copy of TopDog is as simple as selecting a menu option.

Windows 95/98/NT Compliant: Takes advantage of operating system features such as multithreading, OLE drag and drop, right-click menus, email connectivity, and user interface guidelines.

Ready to take TopDog for a spin?
Click here to download your FREE TRIAL copy.

This report was produced by TopDog
Copyright ©1998-99 Personalized Software & DC Micro Development
Tollfree 877-DOG-HAUS (west coast) or 800-775-1073 (east coast).
Outside the U.S., 678-442-1623. Fax 678-442-1819.
http://www.topdogg.com